Consultancy Services
Mohsin Muslim provides survey research and results-focused consulting designed to grow products, brands, and businesses and prepare an Insight based strategy.
Our consultancy is distinguished by our approach, which focuses on the client’s decision needs.
Consultancy Expertise
Our consultancy expertise includes:
Brand Management Consultancy
- Brand Awareness, Attitude, Usage & Image
- Brand Extension & Growth strategies
- Brand Equity, Loyalty and Positioning
- Brand Tracking
Advertising and Communications Consultancy
- Ad Concept, Copy and Design Testing
- Advertising and Message Effectiveness
- Package Testing
Customer Experience Consultancy
- Customer Journey Maps
- Customer Loyalty, Retention and Lifetime Value
Market Analysis
- Market Sizing
- Market Potential
- Segmentation
Our Approach
Our research based consultancy offers a wide range of approaches. We offer fit for client’s need solutions, matching with their timelines and budgets. Some of our consultancy models as follows:
Consultancy on Survey Research
Consultancy on Concept, Prototype and Product Testing
Consultancy on B2B Solutions
Consultancy based upon Desk Research and Qualitative Insights
Consultative Workshops and Strategic Planning
We can facilitate decision makers in developing strategic plans that focus resources on opportunities that are most likely to generate profitable growth. Our facilitation role may cover areas as follows:
Preparation of Strategic Plans: We manage selected parts of the strategic marketing planning process, Idea generation brain storming sessions, using insights from research data and analysis.
Workshop Facilitation: We provide multiple levels of service including planning the agenda, providing frameworks and discussion tools, and moderating the discussion.
Contact us on info@mohsinassociates.com for more details.
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